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Activating Smart Campuses: Deutsche Telekom AG, The Prestigious Institute for Innovation and Information Management, and University of Applied Sciences Brandenburg Successfully Deploy’s AR Wayfinding!, a groundbreaking innovator in the realm of augmented reality (AR) technology, has recently announced its successful integration of AR wayfinding and smart campus activation with Deutsche Telekom AG and the reputable Institut für Innovations- und Informationsmanagement, attached to the University of Applied Sciences Brandenburg. This collaboration marks a significant milestone in the adoption and integration of augmented reality into everyday campus life, transforming the conventional practices into a more immersive and digital experience.

Deutsche Telekom AG, being a leading player in the telecom industry, is constantly on the lookout for leveraging new-age technology to benefit its vast user base. The company’s vision aligned seamlessly with, which offers a global platform for creating and deploying spatial AR experiences. This synergy has led to the conception of a project that will enhance navigation and orientations across the campus, stepping beyond the traditional norms and setting new benchmarks in the campus navigation system.

Simultaneously, the Institut für Innovations- und Informationsmanagement at the University of Applied Sciences Brandenburg has been significantly involved in the project. Known for their innovative approach to learning and technology, the institution embraced the concept of building a smart campus integrated with AR wayfinding. This endeavor was lead by a team of proficient researchers, technocrats, and management experts to ensure the effective execution of this unique project.’s AR wayfinding kit harnesses the transformative power of modern technology and applies it to everyday navigating experiences. It uses cloud-based geospatial technology for mapping and localizing the campus’s internal building structures, enabling users to navigate through complex asset-packed environments seamlessly. This groundbreaking technology has transformed a once daunting task into an immersive, interactive experience.

Through the successful collaboration with Deutsche Telekom AG and the Institut für Innovations- und Informationsmanagement,’s deployment has showcased how augmented reality can revolutionize the way we learn and interact with physical spaces in the digital era. The Smart Campus initiative is a vivid testament to this transformation, where AR technology has not only streamlined the navigation process on the campus but also promoted sustainable and digital innovations in the day-to-day functioning of the campus premises.

This integration of AR technology has also spurred student engagement in the university. It has enabled them to better understand the practical applications of AR, exposing them to an exciting world at the intersection of reality and virtuality. This practical exposure to AR’s transformative potential, combined with an enriched learning experience, has provided the students with skills that are likely

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